NG Farrell Marketing

It’s been a raucous couple of months here in BC. The recently concluded race to elect a new Premier saw six (then four) candidates travel the province and deliver unique and innovative (and perhaps at times a bit “catty”) online, print and media campaigns.

NG Farrell had the pleasure to work as the online and creative agency for former Attorney General Mike de Jong’s  “Open Mike Tour” campaign.

The ins and outs of the campaign are far too long and complicated (and probably still too close in time) to appropriately and subjectively detail here. But suffice to say that a great time was had by the NG Farrell team, and although we didn’t reach the conclusion we had hoped for, we were proud of the work we produced. And most importantly, we valued the opportunity to help interpret a campaign platform that championed openness, transparency and accountability.

So a final thank you and kudos to Mike, his organizing committee, and the campaign team lead by Rod, Patty, Brian, Joel, Mario, Barinder, Jody, Alan, Doug, JJ, Cliff (I’m sure I’m forgetting others) and the hundreds of volunteers who helped in a myriad of wonderful ways. On our team, a special acknowledgement goes to Davis for his awesome WordPress and webcasting talents and skills, our relentless social media team, and to Chito for the many, many late nights spent at the office handling down-to-the-wire design jobs.

The Open Mike Tour was a unique opportunity for NG Farrell to flex our creative muscles, hone our response times, and deepen our understanding of the many ways of growing a membership-based organization. So to all – thanks, and till next time!